Watch Marks & Spencer’s Fairy-Tale Mash-Up

Marks & Spencer has unveiled its Christmas advert, and - regardless of it being only just November - we challenge you not to feel a little festive after watching the brand's new campaign film. The fairy-tale mash-up featuresHelena Bonham Carter  as the Great and Powerful Oz (who else?), David Gand, as both the Mad Hatter and also Aladdin (a strange, yet attractive, combination), and the label's star design collaborator,Rosie Huntington - Whitely, as Alice in Wonderland, Princess Jasmine, Dorothy Gale and Little Red Riding Hood - with accompanying costume changes, naturally.

M&S Christmas

Go behind the scenes and see the film being shot, then watch the magical short above. Fireworks night may not even be over yet, but for M&S at least, the holidays are coming.